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B R A N D S 1 3 © I S A R E G I S T E R E D T R A D E M A R K O F B E A R F O O T G R A P H I C S
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Yes we BRAND...why? Because it works!
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BRANDZ13© DESIGN STUDIO SPECIALIZES IS A HUGE ARRAY OF GRAPHICS DESIGN INCLUDING: WEB DESIGN & HOSTING, LOGO GENERATION WITH BRANDING, T-SHIRTS, STICKERS, PHOTO RE-TOUCHING, PHOTO RESTORATION, ARCHITECTURAL RENDITIONS OR COMPLETE PLANS, LICENSED RESTORATION DECALS, STRIPE AND STENCIL KITS.
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Formatting images...Compressing files and data.
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THE TOOLS THAT GET THE GOODS ...
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Today's buyers are increasingly overwhelmed with data, information and choices. In the US, for example, the average household receives 100 TV channels and some digital cables distribute several times that offering; supermarkets carry 15,000 to 25,000 SKUs; the number of titles handled by the average magazine wholesaler has doubled in 10 years to about 5,000; over 40 billion web pages are linked to the Internet. How can the mind reasonably process that outpouring of data? The answer is that it can't! That is precisely why branding has become so helpful.
Branding acts like an indexed dictionary in the mind of the buyer. Rather than looking at every product, zapping every TV channel, flipping every page published daily in the press, we seek short cuts to the information we need.
Moreover, this mental dictionary is rather specialized: The brain stores information in categories—e.g., food, flowers, f-words—and retrieves it in the same way.
Finally, as every word of our dictionary receives a definition, every brand name leads to an association of memories, creating a brand image in our mind. Conversely, when all the attributes of that image are assembled, the mind may recall the initial brand. Thus, if you seek a masculine cigarette that makes you feel independent and free, Marlboro will probably pop into your mind.
Therefore, it is the task of branders to have their brand name remembered on the top of the list—or the top of the mind—when the individual is in the market to buy. This is precisely where branding meets marketing.
HERE ARE A FEW OF THE BRANDING MODELS WE'VE RECENTLY CREATED.
